This site, its limitations, my blog, and my promise

Firstly, a warm welcome! This website has been far too long in the making.

Much of the work featured here is being shown for the first time (other than to the intended audience).  But I face a limitation I suspect is not uncommon among copywriters. Much of it can't be shared due to client confidentiality. So I try to give an idea of the breadth of what I've done.

Copywriting secrets – Some tips on winning marketing awards

It's awards season in the marketing industry again. Is this a moment to cheer? Not really. Most marketers are pulling their hair out putting their entries together. Save the cheers for if and when you win.

To help you through this tough time, here are a few tips on how to write an award entry that wins awards. It's something I've been doing for some years now.

If you're struggling with an entry, these ideas could inspire you and fire a few grey cells.